I saw a great commercial last night on ESPN 2 right before the start of the cross town rivalry game pitting Xavier vs the Bearcats. They had set the stage for the game and then went to this commercial right before tip off.
they showed Archie in a suit dunking on Thad Motta and then showed motta schooling archie by draining a couple 3 pointers.
it looked like a charity promotion but it was some great publicity for Archie and our program and a lot of people had to see it that tuned in for a really big game on ESPN 2 in prime time .
I hope they continue to run this .
they showed Archie in a suit dunking on Thad Motta and then showed motta schooling archie by draining a couple 3 pointers.
it looked like a charity promotion but it was some great publicity for Archie and our program and a lot of people had to see it that tuned in for a really big game on ESPN 2 in prime time .
I hope they continue to run this .
